The Truth About Funeral Comparison Sites in Australia | What You Need to Know
When dealing with the death of a loved one, families often turn to the internet to find answers. Funeral comparison websites promise quick access to prices and providers — but are they always as transparent and helpful as they seem?
At eziFunerals, we believe in honesty, independence, and empowering families to make informed choices. This guide reveals the truth about funeral comparison sites in Australia, what to look out for, and how to ensure you’re getting genuine value — not just marketing.
What Are Funeral Comparison Sites?
Funeral comparison sites claim to help families:
- Compare funeral directors
- View service offerings and pricing
- Read reviews and testimonials
- Request quotes or book directly online
While some sites genuinely help consumers, others are owned or influenced by large funeral corporations, which can lead to biased results.
Why you should be wary of some funeral price comparison websites?
According to eziFunerals, there are five main reasons why consumers should be wary of some comparison sites.
- The funeral prices listed on funeral comparison sites may not be accurate and are usually out of date.
- The funeral industry has poor governance, so it is easy to get away with hidden terms, conditions and commission deals with some funeral price comparison sites.
- Consumers lack any real understanding of funeral costs apart from the information provided on the funeral price comparison site, and it tells them very little.
- Funeral Directors just add the funeral price comparison site commissions on their quotes, so consumers are still not getting the best deal.
How do these funeral comparison sites make money?
Simply put these so-called objective funeral price comparison websites are purely money-making machines. By getting you to select one of their partner funeral directors – they make big commissions from your selection. However, funeral directors are not going to give up their margins, so they just add the commission to the funeral price. Essentially, Australians should to be wary of these funeral price comparison sites, particularly if they are oblivious to the way the funeral industry works.
How is eziFunerals Different
We built eziFunerals to do things differently. We are:
✅ 100% Independent
We are not owned by any funeral company, brand, or franchise. We work for families — not providers.
✅ Transparent
We show real comparisons, based on your location and needs, without hidden bias or backdoor deals.
✅ Fair to Independent Funeral Directors
We support local, family-owned funeral homes as well as larger providers, giving you a full picture of your options.
✅ Designed Around Your Needs
We don’t push you to buy anything. We empower you with:
- Planning tools
- Customisable service options
- Itemised quotes
- Access to information, not salespeople
What to Look for in a Funeral Comparison Site
Before trusting a funeral comparison platform, ask:
- Who owns the website?
- Do they list both corporate and independent providers?
- Do they earn commissions or referral fees?
- Is pricing itemised and accurate?
- Can you speak with someone before deciding?
If the answers aren’t clear — be cautious.
Why This Matters for Families
Choosing a funeral provider is emotional and time-sensitive. You deserve:
- Transparent pricing
- Genuine options
- Honest guidance
- A service that reflects your values and budget
Too many families have overpaid or been misled due to lack of transparency in the industry. We’re here to change that.
eziFunerals: Australia’s Trusted Alternative
With eziFunerals, you can:
- Compare funeral directors independently
- Get detailed quotes tailored to your needs
- Access educational resources and funeral planning tools
- Avoid pressure and make decisions at your own pace
- Plan ahead or in real time
We’ve helped thousands of Australians plan respectful, affordable, and meaningful farewells.
Ready to Compare with Confidence?
Don’t settle for platforms that serve profits over people. Choose eziFunerals — where you come first.
- Compare funeral directors near you
- Plan your funeral online
- Or call 1300 236 402 for independent guidance
eziFunerals — Australia’s most trusted funeral comparison site. Honest. Independent. On your side.
